As Much As I Don't Like Modern Acura

"TheDude without a car" (thefrikkendude) 05/07/2015 at 23:30 • Filed to: None

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This is still a damn nice commercial.

Now what they need to do is bring back something like the Legend.

Holy moly.

TheHondaBro > TheDude without a car 05/07/2015 at 23:39

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Ditch the chrome and we got a deal.

CAcoalminer > TheDude without a car 05/07/2015 at 23:42

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I agree. A nice departure from traditional advertising.

TheDude without a car > TheHondaBro 05/07/2015 at 23:43

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Okay, is it wrong if I like the chrome wheels?

TheHondaBro > TheDude without a car 05/07/2015 at 23:44

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Okay, just consider me your official Oppo mentor.

Pictured: you being mentored by me.

TheDude without a car > TheHondaBro 05/07/2015 at 23:46

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PetarVN, GLI Guy, now with stupid power > TheDude without a car 05/08/2015 at 01:21

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note: each of the 4 horses represents acura's competitors.

The horses are (facing the stable at the start) BMW, Audi, Merc, and Lexus. You can make out the signature logos of each brand if you pause the vid

The mechanical pony's eyes are also shaped like each brand's headlights, to set them apart.

genius advertising there acura. really on point

TheDude without a car > PetarVN, GLI Guy, now with stupid power 05/08/2015 at 22:50

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It’s also representing how their competitors are turbocharged (mechanical horses) while Acura is still naturally-aspirated (organic horse). Honestly brilliant piece of advertising.

Dunnik > PetarVN, GLI Guy, now with stupid power 05/27/2015 at 13:42

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Didn’t notice that at first watching, but yep! Brilliant ad!